# Ertha ![](/files/M5M6rhhOT1ife4ajZgYw) [**UpOnly**](https://uponly.com/) is the industry's first data directory for play-to-earn, move-to-earn and Metaverse gaming applications. UpOnly is pleased to reveal a new partnership with leading gaming venture [**Ertha**](https://ertha.io/) to provide comprehensive coverage of its play-to-earn and Metaverse gaming ecosystem. We are also launching a new [Gleam campaign with $1500](https://gleam.io/PVfge/ertha-x-uponly) worth of **$UPO token** and **Ertha NFT rewards**. Ertha is building a unique Metaverse gaming environment that aligns play-to-earn and play-to-learn incentives. As a **massive multiplayer online (MMO)** game, users can learn by exploring extensive opportunities while competing over vast geopolitical map in the virtual world. **Ertha is powered by the native $ERTHA token and has recently launched its Beta version that’s available to the public -**. Under the new partnership, **UpOnly will support Ertha's growth by integrating actionable on-chain data from across the Ertha Metaverse**. For instance, UpOnly users can access data pertaining to Ertha Land, including historical transfers, ownership rights, trading volume, and potential earnings. Additionally, UpOnly’s media arm and team of in-house analysts will provide dedicated coverage of the latest developments across the Ertha Metaverse, helping expose the ecosystem to a broad audience. Ertha joins an amazing lineup of high-profile play-to-earn and Metaverse gaming that will stream real-time on-chain data to the UpOnly directory upon its initial release. We will continue to explore further partnerships with the objective of expanding the volume and quality of insights available to UpOnly users. **Join our latest** [**$1500 Gleam campaign**](https://gleam.io/PVfge/ertha-x-uponly) **to learn more about Ertha and earn huge rewards**. \
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